Inspired by their love for home made ice cream and gelato, Mike Bock and his daughter in-law Sarah opened Glacier Home Made Ice Cream and Gelato in Englewood and in Lowry Center in Denver, Colorado.
In 2013, the Westword selected Glacier Homemade Ice Cream & Gelato as the best ice cream in Denver. Glacier also landed on Forbes Traveler’s “America’s Best Ice Cream” list in 2008.”
Using their existing logo, Alo updated the visual identity by changing colors, illustrative graphics, photography and typography, meanwhile being mindful to stay within the limits of the established brand. Alo designed their menu, web banner, brochures, signage, labels, t-shirts, packaging and ice cream bike.
Logo, Print, web